Gap Inc. Launches New Credit Card Program in Partnership with Barclays and Mastercard | New
SAN FRANCISCO–(BUSINESS WIRE)–June 9, 2022–
Gap inc. (NYSE: GPS), a collection of purpose-driven lifestyle brands including Old Navy, Gap, Banana Republic and Athleta and the largest specialty apparel company in the United States, today shared the launch of a new credit card suite with Barclays US Consumer Bank. First announcement last year, Barclays is now the official issuer of Gap Inc.’s co-branded and private label credit card program in the United States and Puerto Rico through the Mastercard global payment network. Gap Inc.’s 10 million existing cardholders will be fully migrated to the Barclays program and will receive their cards later this month. Customers wishing to become a cardholder can apply online or through any of the Company’s retail stores in the United States and Puerto Rico.
New Navy Awards, Gap good rewards, Banana Republic Rewardsand Athlete Awards The Mastercard cards will allow cardholders to earn 5 points for every dollar spent on purchases made across Gap Inc.’s family of brands and 1 point for every dollar spent anywhere Mastercard is accepted. As a bonus, those who open a new Mastercard account with Gap Inc. and Barclays between June 1 and September 30, 2022 will receive 5 points for every dollar spent inside and outside the Gap Inc. family of brands. wherever Mastercard is accepted. their account opening until January 2023.
As part of the Gap Inc. Rewards Program, points earned when paying with a Gap Inc. credit card can be redeemed in increments of 100 points, or $1, allowing for quick reward accumulation and quick redemption at Old Navy, Gap, Banana Republic, and Athlete. It’s the perfect card for every day, every occasion, and every family, and offers no annual fees, fraud protection, and automatic enrollment in Gap Inc.’s multi-brand, multi-channel program. Rewards program.
New cardholders will become members at Keen level, which entitles them to the following benefits:
- 5 points on every dollar spent across the Gap Inc. family of brands.
- Free 3-5 day shipping on orders over $50
- birthday surprise
- Bonus points for quarterly inter-brand purchases
- Exclusive cardholder access, experiences and events
- Promotions and exclusive offers for enthusiastic members only
Cardholders who spend more than $1,000 per year at Old Navy, Gap, Banana Republic and Athleta with their Gap Inc. credit card, or who earn 5,000 points as a cardholder, will be upgraded to Icon level, which includes all Enthusiast benefits plus:
- Free 2-3 day shipping on orders over $50
- Day of use of double rewards
- Promotions and exclusive offers for Icon members only
“We are excited about our new partnership with Barclays and Mastercard, and to continue to improve our program benefits and shopping experiences for our more than 10 million cardholders,” said Chris Samway, Senior Vice President and Head of Rewards, Loyalty and Payments at Gap. Inc. “We look forward to leveraging the unique capabilities this partnership brings to create significant value for our cardholders.”
Gap Inc.’s mission is to be inclusive, by design with everything they do for customers, communities and the planet. A key feature of the Gap Inc. Rewards Program is the Do good component, which allows Rewards members and cardholders to donate their rewards points to vital causes with social impact. Additionally, Gap Inc. will continue to match member donations up to $1 million and will partner with Barclays to support these causes in other ways for the duration of the partnership.
“We are thrilled to partner with Gap Inc. and Mastercard to deliver a credit card suite that enhances rewards and experiences for millions of loyal customers who enjoy shopping at Old Navy, Gap, Banana Republic and Athleta,” said said Bill Crabtree, Head of Retail Expansion, Barclays US Consumer Bank. “Additionally, through an annual contribution to Gap Inc.’s Do Good program, we help strengthen communities through initiatives that empower and support women, youth and the underserved to strengthen our shared commitment to fostering positive social change.
The new Gap Inc. credit cards will have a recycled card plastic core, which uses 33% ocean-bound plastic collected from areas within 25 miles of a waterway. Using this waste in maps diverts plastic waste that would otherwise have gone into the ocean.
In partnership with Mastercard, Gap Inc. brands will begin hosting Priceless Experiences, delighting Gap Inc. cardholders with unforgettable experiences tailored to each brand’s values and identity. Whether it’s cooking, fitness, sports, arts and entertainment or more, Mastercard’s invaluable experiences create opportunities to bring people together around shared passions. These experiments will begin this summer.
“Mastercard is thrilled to work with Barclays and Gap Inc., companies that share our values of inclusion and sustainability,” said Linda Kirkpatrick, president, North America, Mastercard. “We are excited to combine the power of our collective products and services to deliver invaluable shopping experiences that are unique to each of Gap Inc’s lifestyle brands.”
Existing Gap Inc. cardholders should continue to use their current cards until June 19, 2022. All Gap Inc. cardholders will receive their new Barclays cards, which will replace their existing card, by post in the coming days with activation instructions so they can start using it on June 20, 2022.
To apply or learn more about the new Gap Inc. Barclays Mastercard program, Click here.
About Gap Inc.
Gap Inc., a collection of purpose-driven lifestyle brands, is America’s largest specialty apparel company offering apparel, accessories and personal care products for men, women and children under the brand Old Navy, Difference, banana republicand Athlete brands. The company uses omnichannel capabilities to connect the digital world and physical stores to further enhance its shopping experience. Gap Inc. is guided by its purpose, Inclusive, by Design, and prides itself on creating products and experiences its customers love while respecting its employees, communities and the planet. Gap Inc. products are available for purchase worldwide at company-operated stores, franchise stores and e-commerce sites. Net sales in fiscal 2021 were $16.7 billion. For more information, please visit www.gapinc.com.
Barclays US Consumer Bank is a leading co-branded credit card issuer and financial services partner in the United States that creates highly customized loyalty and customer retention programs for select travel, entertainment, retail, nation’s most successful retail and affinity. The bank offers co-branded, small business, and private label credit cards; installment loans, online savings accounts and CDs. For more information, please visit BarclaysUS.com.
Barclays is a British universal bank. We are diversified by business, by different types of clients and customers, and geographically. Our businesses include worldwide consumer and payments banking operations, as well as a leading, full-service, global corporate and investment bank, all of which are backed by our services company which provides the technology, operations and functional services across the Group. For more information about Barclays, please visit Barclays.com.
About Mastercard (NYSE: MA)
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside our company. With connections in more than 210 countries and territories, we are building a sustainable world that unlocks invaluable opportunity for all. www.mastercard.com
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CONTACT: Gap Inc. Media Relations Contact:
KEYWORD: CALIFORNIA UNITED STATES NORTH AMERICA
SECTOR KEYWORD: FASHION PROFESSIONAL SERVICES E-COMMERCE RETAIL SPECIALTY FINANCE BANKING
SOURCE: Gap Inc.
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PUB: 06/09/2022 11:30 a.m. / DISC: 06/09/2022 11:32 a.m.